Posts

A Sydney AI consultancy of two on seven recent projects, from an enterprise eCRM to a legacy .NET upgrade, and where AI did and didn't pull its weight.

Gartner says AI will remove marketing's bottom rungs by 2030. Why small, senior AI teams cost less, and how Australian brands can move the savings into media.

Creators now feed AI discovery, reviews still lead, and compliance is the catch. Field notes from IAB Australia and AiMCO's Creator Connect.

A small job carries the account service layer as a big one, that's where Hiaitus team can help free up capital. Low cost, fast digital delivery.

Where does your marketing team really sit on AI? The five levels, the six capability areas scored, and why most teams stall at Level 2.

The ACCC checked 118 influencer posts, flagged 81%. What changes when regulators monitor advertising 24/7 365 days a year using AI?

Four Corners exposed misleading origin claims and undeclared ingredients. Under Australian Consumer Law, not knowing is not a defence for marketers.

Stanford research found 76% to 176% productivity gains when AI is aimed at concrete digital chores, not moonshots.

Good data is the foundation for leveraging AI at scale, not the only thing. Why clean data, governance and security decide who wins.

Hiaitus Labs audits, prototypes and builds AI systems around your people, co-designed with real user input. Human Intelligence x AI.